As part of their 30th anniversary, Tamagotchi launched their partnership with MINISO with a pop-up event in the Times Square store.

Note: I was invited as media to the preview. However any personal views expressed are always 100% my own.

During the event I had a first look at limited collection and new items including Tamagotchi Uni, Nano devices, plushies, cosmetics, and more.


MINISO-exclusive items included the Tamagotchi Sofmallow Kuchipatchi, Tamagotchi TamaMori Stickers, and Tamagotchi T-shirts.

Along with Tamagotchi lip and cheek items, Sunstar stationery, Tamagotchi MiniMini ChibiNui Bandai Namco Nui Plush and Tamagotchi Bikkura Bath Bombs Hair Ties.


Other store activities included a Mimitchi meet and greet, but I missed getting my photo opp, and Lab Tama Station, where you can check out the areas in the new Tamagotchi Planet.

It was such a fun way to celebrate the partnership. I'm excited to share more about the newest Tamagotchi products soon.