WWE & Komen 'Unleash Your Warrior' Fight Against Breast Cancer #WWEMoms #UnleashYourWarrior

For the sixth consecutive year, WWE and Susan G. Komen continue their partnership to celebrate everyday heroes making a difference in the fight against breast cancer, encouraging them to “Be Strong, Act Bold, Always Believe,” a sentiment echoed by WWE Hall of Famer The Ultimate Warrior®.



Note: I'm part of the WWE #WWEMoms Ambassador Program and will share information about their activities and products. However any personal views expressed are always 100% my own.


On this weeks Monday Night Raw, WWE honored three women, Dianne Primavera, Julie Zaveral, and Sherri Goldstein, who have battled breast cancer and who are now taking action to help others fight the disease.



“WWE is proud to expand our partnership with Susan G. Komen to raise funds and awareness in support of the courageous individuals battling metastatic breast cancer,” said Stephanie McMahon, WWE Chief Brand Officer.
“This support is essential to improve the treatment and quality of life for the true warriors with this devastating disease, and we remain committed to standing side by side with Komen in the fight to end breast cancer.”

Throughout the month of October, the WWE announcer table, entrance ramp, ring skirts and digital signage will be co-branded, and the middle ring rope turned pink to promote the fight against breast cancer.

WWE Superstars will also wear co-branded “Unleash Your Warrior” apparel.



This year WWE created a commemorative, limited edition “Unleash Your Warrior” t-shirt that is available for purchase at WWEShop.com and at WWE live events, with 100 percent of net proceeds benefiting Komen research grants focused on metastatic breast cancer, a disease that is responsible for most of the nation’s 40,000 annual breast cancer deaths. Fans also have the option of donating $1, $5, or $10 upon checkout, with all proceeds benefiting Komen.

“We’re so grateful to be enhancing our partnership with WWE this fall in support of those 154,000 women and men currently living with metastatic breast cancer in the U.S.,” said Christina Alford, SVP of Development at Susan G. Komen.

“We are encouraging WWE’s countless dedicated fans and supporters to unleash their warrior within and join us in the fight against breast cancer.”

To learn more about WWE and Susan G. Komen Partnership, visit - www.komen.org/wwe

To learn more about WWE community activities, visit - www.community.wwe.com

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