March of Dimes & imbornto Mother's Day Promotions #imbornto

The March of Dimes 2015 imbornto Campaign celebrates the great things babies are born to do and thanks parents who are the guardians and protectors of babies’ hopes and dreams.

From Mother's Day to Father's Day, the March of Dimes encourages you to shop, dine or donate where you see the imbornto logo to actively support the cause. The 2015 partners include the Bon-Ton Stores, Inc., Mud Pie, ALEX AND ANI | CHARITY BY DESIGN, A&E Jewelers, Kmart and Martha Stewart Living Omnimedia Inc.

Partner offerings include:

March of Dimes and imbornto Mothers Day Promotions

  • Mud Pie will donate $2 to the imbornto campaign for every Bella Bar, Mom Bar and Mommy and Me jewelry item purchased for Mother’s Day. In addition, Mud Pie will donate 10¢ from each baby headband or sock purchase to March of Dimes throughout the year.
  • ALEX AND ANI | CHARITY BY DESIGN have designed their Special Delivery Bangle to honor all mothers. The Special Delivery Bangle is available in pink or blue, and 20% of each bangle sold will benefit March of Dimes.
  • Celebrate mom with A&E Jewelers as they donate 20% of the purchase price from each brand new twinkling Swarovski encrusted sterling silver March of Dimes Enchanted "Healthy Beginnings" Necklace. 

March of Dimes and imbornto Mothers Day Promotions

  • Chef Emeril Lagasse has teamed up with Martha Stewart Living Omnimedia, Inc. and Meredith Corporation to help raise at least $350,000 for the March of Dimes by giving patrons the opportunity to add a donation to their check at participating Emeril Restaurants in New Orleans, Las Vegas, Orlando and Charlotte. The promotion runs from 4/26/15 to 5/10/15 and from 6/7/15 to 6/21/15. Fans can also participate by joining the #TH2XU movement and sharing what they’re thankful for.
  • Customers of The Bon-Ton Stores will receive a $10-off coupon for every $3 donation to March of Dimes made at check-out. In addition, when a consumer makes a $1 donation with a Women’s Fragrance purchase of $75 or more prior to Mother’s Day, they will receive an atomizer filled with the fragrance of their choice.
  • Celebrate mom with a gift of puppy love! From now until June 21 Kmart will donate $1 from the purchase of each mother/baby puppy ornament to the March of Dimes.
You can also support the cause by purchasing gifts from partners and by honoring them via photos, tweets, vines, videos and posts of thanks to #imbornto.

To learn more about these special Mother’s Day and Father’s Day offers, visit

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