Fisher-Price Redesigned Little People Characters & Genevieve Goings Musical Performance

Fisher-Price, has redesigned its iconic, beloved Little People brand for today’s new generation of preschoolers.

Fisher-Price Redesigned Little People Characters with Genevieve Goings at Citi Pond at Bryant Park

The company recently held an event Citi Pond® at Bryant Park with a special musical performance by singer/songwriter and children’s TV star, Genevieve Goings, who helped the company reveal its redesigned Little People® characters to the public.

Fisher-Price Redesigned Little People Characters with Genevieve Goings at Citi Pond at Bryant Park

Goings performed several songs that she wrote, recorded and produced for engaging Little People webisodes that will launch this summer. The webisodes will feature a multicultural, ensemble cast of Eddie™, Sofie, Koby, Mia® and Tessa, each with unique traits and interests that make them special – just like the children they exemplify.

A creative writing, illustration and musical team invested countless hours in the Fisher-Price story room to create the perfect balance between the brand’s storied past and its promising future. One of the most important, thought-out assets during the content development was the music. Fisher-Price recognizes that music creates movement, which creates memory and the company wanted to ensure the music left a lasting impression on its preschool audience.

The Little People LIVE Show will be touring in its fifth consecutive year in 2013, traveling to top zoos across the country, as well as performing onboard Royal Caribbean Cruise Lines, to entertain children and encourage them to dance and express themselves with their Little People friends.

For more information about the Little People brand, visit www.fisher-price.com/littlepeople

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